Childrens eyewear at madeira optical in cincinnati

Children's Frame & Lens Warranties
Kids will be kids, and even the best frames can only withstand so much. That's
why every pair of children's glasses at Madeira Optical include a one year
manufacturer's defect warranty. Our children's glasses and lenses also carry
the Madeira Optical unconditional warranty that can be used up to a year after
purchase. These warranties are included at no extra charge. Warranties do
not cover loss. Details are available at Madeira Optical.

Children's Lens Options
Due to their safety performance, the best lens materials for children are
polycarbonate and Trivex. These lens materials are the safest in the optical
industry, and their impact resistance meets the new ANSI Z87.1 impact
standard.

Polycarbonate is a 1.59 index lens and used for airplane and bullet proof
windows, astronauts' faceplates, and sports helmets. Polycarbonate is very
durable and lightweight. With a specific gravity of 1.20, these lenses are
much lighter than basic CR-39® plastic. Additionally, polycarbonate provides
100% ultra-violet protection.

Trivex is another impact resistant and durable lens material. Trivex has a
specific gravity of 1.11, making it the lightest of the commonly utilized lens
materials on the market. Trivex is 100% UV protective and offers good scratch
protection. The manufacturer states that Trivex has superior optics.

Children's Dress Eyewear Frames
Kids have a significantly more active lifestyle than most adults. Children also
have developing features such as bridges that are harder to fit than adults.

Features on children's eyeglasses like spring hinges and flatter bridge designs
create a dress or "daily-wear" frame as "safe" and comfortable as possible
without being a safety or sports frame. Since dress glasses are not
appropriate as safety wear for the variety of activities most children participate
in, safety sports frames are often recommended.

Sports Eyewear
According to a Prevent Blindness America study in 2001, more than 38,000
people experienced a sports-related eye injury and needed some kind of
medical treatment. Most of those eye injuries occurred in children ranging in
age from 5 to 14. School-age children are particularly prone to eye injuries
since their hand-eye coordination, balance, reaction time, and speed are
still being developed. Regardless of age, 90 percent of sports-related injuries
could be prevented if an athlete simply wore protective sports eyewear.

Many children participate in organized sports like t-ball, baseball, softball,
soccer or lacrosse. Dress eyewear is good for normal everyday use, but is not
intended for tough treatment found in sporting activities. Many people believe
that a frame is safe for sports if it has polycarbonate or Trivex lenses.
Unfortunately, that’s not necessarily the case. With dress frames, the lens
might pop out of the frame and into the eye on impact, or the frame itself might
break and cause injury.

We recommend ASTM approved sport eyewear for any adults or children that
play sports. ASTM F803 is a standard that judges eyewear for specific
activities. Parents can set a good example by using safety glasses when
working with power tools such as saws or weed trimmers. Plano safety eyewear
is inexpensive and can be found at any hardware store.

Eyewear Maintenance 101 for Children
Proper eyewear maintenance is one way to extend the life and performance of
glasses. It is important to demonstrate to children the proper way to put on and
remove eyeglasses with both hands. It is also important to show them how not
to lay the glasses on a table with the lenses facing down.

We demonstrate how to properly place the glasses in a case, and we
recommend keeping the case closed and always nearby. Finally, we show how
to properly wash the lenses to remove dust and dirt before they are wiped dry.

NEW CDC STUDY CONFIRMS SIGNIFICANT NUMBER OF
CHILDREN ARE NOT RECEIVING PROPER VISION CARE

National Patient Advocate Group Applauds CDC for Attention Given to Saving
Sight in America's Children

CHICAGO (May 10, 2005) - According to a recent report from the Centers for
Disease Control and Prevention, approximately only one in three children in
America have received eye care services before their sixth birthday. Because
many childhood eye diseases, including amblyopia, the most common form of
vision loss in children, can be treated and cured if detected early in life, the
numbers of children tested falls disappointingly short. The "Visual Impairment
and Use of Eye-Care Services and Protective Eyewear Among Children"
findings, published in the Morbidity and Mortality Weekly Report, were the
result of a national survey with more than 12,000 participants.

Amblyopia, a sight-threatening problem in children, can lead to monocular
blindness if left untreated. The condition can be detected by a vision screening
or eye exam. When identified early and treated, the greater the likelihood of
success. It becomes harder to treat after age 6 or 7, as the eyes are then fully
developed. Strabismus (crossed or misaligned eyes) affects one in 50 children
in the U.S., and can lead to amblyopia if not corrected.

Prevent Blindness America (PBA), the nation's leading volunteer eye health
and safety organization, hopes that the new study will bring the issue of
children's eye health to the forefront in people's minds and, the group strongly
supports efforts to insure that children receive periodic and professional eye
care as part of a continuum of preventive eye health services.

"The CDC findings are integral in helping us communicate to parents how
important vision care is in ensuring a lifetime of vision health in their children.
We applaud the CDC in continuing to make vision health a national issue and
this is a great start in outreaching to the public," said Daniel D. Garrett, senior
vice president of PBA. "Our organization offers free vision screenings through
our affiliates across the country as well as free information on our Web site and
toll-free number including Spanish language materials, and hope the public will
utilize these services."

Besides vision exams, the report also studied the issue of eye safety in relation
to sports. According to the CDC, only 14.6 percent of all children, ages 6-17,
consistently wear protective eye gear. And, girls are less likely than boys to
wear eye protection.

"Eye Safety is another issue that is close to PBA," said Garrett. "Of the nearly
36,000 sports-related eye injuries treated in U.S. hospital emergency rooms in
2002, more than 40 percent were to children age 14 and younger, many of
which could have been avoided. We want parents to insist their kids protect
their eyes and stay out of the hospital."

CDC report abstract courtesy of Prevent Blindness America